Increasing efficiencies, lowering cost prices, running business, evolving regulations and a changing commercial landscape make timing and thus the “When?” question the most challenging.
Careful scenario development will provide the best outcome. Risks and opportunities, stakeholders and financial consequences, technology and regulations; they all become part of the game and should be part of the input to scenario development.
Once scenarios are set and evaluated, the selected scenario will become part of strategy, plans and planning, and can be communicated accordingly.
And then, execution starts. Which will require it’s own timeframe and follow-up.
In the end you will have new energy. Yes you will.